inPowered Blog
How Travel Marketers Can Use AI-Powered Content Marketing to Encourage Safe Holiday Tourism During COVID-19
As we kick off the official start to the 2020 holiday season, things are looking very different for most Americans this year. Due to a new surge in...
Native Advertising vs Sponsored Content: What’s the Difference?
A question we get asked a lot at team inPowered is this – what’s the difference between native advertising and sponsored content? While both are forms...
Fives Ways of Using AI-Powered Content Marketing to Understand Shifts in COVID-Consumer Behavior
As we enter month eight (!!) of the Coronavirus pandemic, we have seen many things change within our world – working from home becoming the norm,...
What is Content Intelligence, and Why Do Content Marketers Need It?
On Tuesday, we launched our latest product after months of beta testing – Content Intelligence – to support our mission of helping marketers maximize...
inPowered Launches Content Intelligence + New Website!
Today is a big day for team inPowered — not only have we rolled out the launch of our official new website, www.inpowered.ai, but we also...
Taking a Road Trip to Success: Why Local Destination Marketers Need to Leverage Content During COVID-19
As we enter month seven of the COVID-19 crisis and quarantining at home, it’s clear that the travel industry will take some time before returning to...
The Case Study that Lead inPowered to Become a Finalist at the 2020 Digiday Tech Awards – Best Content Marketing Platform
This week was full of exciting news for team inPowered – Finalists were announced for the 2020 Digiday Tech Awards, and inPowered made the list for...
How Content Marketing Can Amplify Political Candidates + Campaigns – What to Do + How to Do It
With only 28 days left until November 3rd, we’re in the homestretch for the 2020 Election. While some states have already kicked-off early voting and...
How Healthcare is Leading COVID-19 Recovery with Content Marketing
2020 is the year of “unprecedented events” and throwing out previously planned-out playbooks. It’s also been the year where healthcare and essential...
The 2020 Election and How Candidates Use Content Marketing to Amplify their Messaging
Unless you’re currently living under a rock or without access to TV, you are already well aware that 2020 is a presidential election year. But what...
B2B Content Marketing in the Age of COVID-19: How to Leverage AI-Powered Content to Deliver Business Outcomes
Fact: B2B marketers are actively looking for content to engage with from potential business partners & brands. 87% of respondents surveyed by the...
The Case Study that got inPowered Awarded as Finalist for Best Use of Content With AI
The Content Marketing Institute (CMI) has named inPowered 2020 finalist for “Best Use of Content Involving AI” at the 2020 Content...
