inPowered Blog

Content Intelligence in the News

Extra, extra – read all about it! We’re thrilled to share that inPowered’s new Content Intelligence platform has been a hot topic in the news,...

How Travel Marketers Can Use AI-Powered Content Marketing to Encourage Safe Holiday Tourism During COVID-19

As we kick off the official start to the 2020 holiday season, things are looking very different for most Americans this year. Due to a new surge in...

Native Advertising vs Sponsored Content: What’s the Difference?

A question we get asked a lot at team inPowered is this – what’s the difference between native advertising and sponsored content? While both are forms...

Fives Ways of Using AI-Powered Content Marketing to Understand Shifts in COVID-Consumer Behavior

As we enter month eight (!!) of the Coronavirus pandemic, we have seen many things change within our world – working from home becoming the norm,...

What is Content Intelligence, and Why Do Content Marketers Need It?

On Tuesday, we launched our latest product after months of beta testing – Content Intelligence – to support our mission of helping marketers maximize...

inPowered Launches Content Intelligence + New Website!

Today is a big day for team inPowered — not only have we rolled out the launch of our official new website, www.inpowered.ai, but we also...

Taking a Road Trip to Success: Why Local Destination Marketers Need to Leverage Content During COVID-19

As we enter month seven of the COVID-19 crisis and quarantining at home, it’s clear that the travel industry will take some time before returning to...

The Case Study that Lead inPowered to Become a Finalist at the 2020 Digiday Tech Awards – Best Content Marketing Platform

This week was full of exciting news for team inPowered – Finalists were announced for the 2020 Digiday Tech Awards, and inPowered made the list for...

How Content Marketing Can Amplify Political Candidates + Campaigns – What to Do + How to Do It

With only 28 days left until November 3rd, we’re in the homestretch for the 2020 Election. While some states have already kicked-off early voting and...

How Healthcare is Leading COVID-19 Recovery with Content Marketing

2020 is the year of “unprecedented events” and throwing out previously planned-out playbooks. It’s also been the year where healthcare and essential...

The 2020 Election and How Candidates Use Content Marketing to Amplify their Messaging

Unless you’re currently living under a rock or without access to TV, you are already well aware that 2020 is a presidential election year. But what...

B2B Content Marketing in the Age of COVID-19: How to Leverage AI-Powered Content to Deliver Business Outcomes

Fact: B2B marketers are actively looking for content to engage with from potential business partners & brands. 87% of respondents surveyed by the...

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